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Donor attribution in progress for the University
of Chicago Medicine

The University of Chicago Medicine's Center for Care and Discovery, designed by Rafael Viñoly Architects, will be opening in February of 2013. The new flagship building represents the largest investment in health care in South Chicago's history. 

CGA is designing a major installation in the Center's sky lobby to recognize UCM's most generous benefactors. In addition to bronze and edge-illuminated glass panels, CGA is integrating an electronic, interactive kiosk to tell donor stories, offer UCM news and list additional donors.

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Phase 1 launch in the Windy City

Implementation of a comprehensive new sign system at The University of Chicago is beginning.  The system, designed by CGA to complement the beautiful academic campus, will greatly enhance the visitor experience and campus accessibility. The first phase installation includes vehicular wayfinding signs. Fabrication of phase 2 signs, building identification and map signs, has also begun.

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Polishing gems in Baltimore

The City of Baltimore offers a stunning 6000 acres of parkland and public space. CGA has been selected by Baltimore's Department of Recreation and Parks to assist with ongoing design projects for the system. The first assignment, new signage for the historic Cylburn Arboretum, is nearing completion. CGA has designed identification and wayfinding for the beautiful 200-acre public garden and Renaissance Revival mansion.

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How to live forever

You’ve probably passed it many times and not noticed it, sandwiched as it is between fruit and fish stands. It’s the “Drink Buttermilk and Live Forever” sign in the southeast quadrant of the Reading Terminal Market. Another colorful fragment in an amazing place that is full of them, this “blast from the past” reminds us of a simpler time when shopkeepers wrote their own taglines, designed their own signs and, quite possibly, hand cut the letters in their basements. Few modern retail signs can beat it for heart-on-the-sleeve enthusiasm and sheer charm.

Spataro’s Buttermilk was started in 1947. There were at least 3 buttermilk stands at the time as the beverage was riding a wave of popularity as a health drink.  Domenic Spataro, family and Market patriarch, didn’t live forever, but he did live to the ripe old age of 94.

Thanks are due to Reading Terminal Market managers for preserving this quaint piece of history even as the stall occupants change. If you are looking for the sign note that the stall is now occupied by a soap store called Terralyn. 

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Cape May County NJ kicks off comprehensive signage and wayfinding program for the peninsula

Located in the southernmost tip of New Jersey, Cape May County includes 16 municipalities—five on the mainland and 11 on the barrier islands—with a year-round population of 100,000 that swells to 750,000 during the summer. The county is located along the Atlantic Flyway and boasts an extensive state park system. It serves as an important stopover grounds for migrating birds and butterflies, and is mecca for whale and dolphin watching, sport fishing and birding. It is also home to the largest collection of Victorian architecture in America, an eclectic collection of 1950s beachfront residential and commerical architecture, white sand beaches and historic boardwalks.

CGA will be developing vehicular, pedestrian, and bicycle orientation systems, along with other environmental enhancements, that will help unify the visitor experience. An new interpretive system will display the County’s abundant stories about its history, people, entertainment, ecology and nature.

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Life was a lark at Willow Grove Park

Willow Grove Park, Pa. was one of the country’s premier amusement parks, operating for 80 years until eclipsed by more modern theme parks. The modern Willow Grove wants to create a stronger sense of place and help visitors take advantage of the significant community and retail assets in the area. The CGA team has been selected to design a gateway, wayfinding and interpretive signage program and, in addition, to help the Township forge agreements with local businesses to coordinate improve-
ments and maintenance. Pennoni Associates is responsible for landscape architecture and managing the development process with stakeholders, agencies, funders and the public.

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Testing begins for a ground-breaking program

The Philadelphia Water Department's landmark program "Green City, Clean Waters" is a green approach to managing the problem of stormwater in cities. 

CGA has begun the testing phase for the interpretive signage that will inform the public about the innovative program. Since many of the interventions—like tree trenches and rain gardens—do their magic underground, the signs will need to explain what the tools are, why they work and why it matters. PWD and CGA will use mockups to determine which language and layouts are the most broadly effective. 

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Multiple CGA clients named to U.S. News and World Report's list of best hospitals in 2012

Congratulations to our past and present clients, many of whom have been named to U.S. News and World Report's list of the best hospitals in the country!

This list includes:

  • Johns Hopkins University
  • NewYork-Presbyterian/Columbia University Medical Center
  • NewYork-Presbyterian/Weill Cornell Medical Center
  • Thomas Jefferson University Hospital
  • The University of Chicago Medicine
  • University of Pennsylvania Health System
  • The University of Rochester Medical Center

We applaud these clients for their commitment to excellence and a patient-centered experience.

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Construction underway at Historic Atturaif, Saudi Arabia

Historic Atturaif has entered an exciting new stage in its history, with reconstruction under-way in this famed district of Addiriyah. CGA was responsible for developing the identity, wayfinding and signage plan for this UNESCO World Heritage Site in Saudi Arabia.

To learn more about CGA’s contribution to this extraordinary project, please visit the Addiriyah project pages for wayfinding, signage and placebranding.

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Women's Board unveiling

Thomas Jefferson University Hospital’s Women’s Board exhibit was unveiled on June 12th, 2012. Exhibit designers Ian Goldberg and Stephen Bashore were on hand.

The Women’s Board is one of the most important fundraising groups for any hospital nationwide. Since their inception in 1907, its members have raised millions of dollars and dedicated countless hours to the hospital.